As Is–Where’s The To Be?

As_is

I saw this “As Is” license plate on a car and I was wondering whether he was selling it as is, loved it as is, and perhaps whether on the back was another plate that said “To Be.”


Maybe, his “as is” is a Mercedes, but his to be is a BMW or Lexus? 


Or perhaps, his as-is car is black, but his dream to-be is red?


Then again, maybe he is hopelessly in love with his wife and he has the as is car, but his wife has the to be–now I think I am on to something!


Alternatively, I’ve simply overdosed on enterprise architecture, and I can’t help thinking–what’s an as is without a to be? 


Like peanut butter without jelly, it just doesn’t work–even on a license plate! 😉


(Source Photo: Andy Blumenthal)

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